What suggestions are made for the hospitality industry to enhance guest service while also promoting environmental sustainability?

The hospitality industry faces a crucial challenge: elevating guest experiences while minimizing its environmental footprint. It’s not just about ticking boxes; it’s about creating genuinely sustainable and memorable stays. Here’s how:

Energy Efficiency: Beyond simply exploring energy-saving technologies (LED lighting, smart thermostats), consider investing in renewable energy sources like solar panels. This not only reduces your carbon footprint but also potentially lowers operational costs – a win-win. Showcase your commitment transparently; guests appreciate knowing their stay is powered by sustainable energy.

Green Teams: Don’t just create a green team, empower it. Give them the authority and resources to implement changes, track progress, and drive continuous improvement. A dedicated, passionate team is crucial for genuine long-term sustainability.

Guest Engagement: Encouraging guests to participate is key. Provide clear and concise information about your sustainable practices. Implement simple initiatives – reusable water bottles, linen reuse programs – making it easy for guests to make eco-friendly choices. Highlight the positive impact of their participation.

Waste Reduction: Composting is a fantastic start, but it’s just one piece of the puzzle. Analyze waste streams to identify areas for reduction. Source products with minimal packaging, explore alternatives to single-use plastics, and implement robust recycling programs. Consider food waste reduction strategies like portion control and creative menu planning.

Water Conservation: Low-flow showerheads and toilets are just the beginning. Implement water-wise landscaping, rainwater harvesting systems, and educate staff on water-saving practices. Monitor water consumption closely and set targets for reduction.

Local Sourcing: Supporting local farmers and producers minimizes transportation emissions and supports local economies. Feature locally-sourced ingredients in menus, highlighting their origin and seasonality. This enhances the guest experience by offering fresh, unique, and ethically-sourced food.

On-site Gardens: A hotel garden offers numerous benefits. It can supply fresh herbs and produce for the kitchen, creating a beautiful and relaxing environment for guests, and potentially attract beneficial pollinators, adding another layer of ecological responsibility.

Beyond the Basics: Consider carbon offsetting initiatives, sustainable procurement policies, and partnerships with environmental organizations. Think creatively about how to integrate sustainability into every aspect of the business, from cleaning supplies to transportation options.

Transparency and Communication: Don’t just *do* sustainable things; *tell* your guests about them. Highlight your initiatives on your website, in brochures, and during guest interactions. Transparency builds trust and attracts environmentally-conscious travelers.

Continuous Improvement: Sustainability is an ongoing journey, not a destination. Regularly assess your progress, identify areas for improvement, and adapt your strategies accordingly. Embrace innovation and learn from best practices within the industry.

What are examples of good environmental management?

Effective environmental management transcends simple compliance; it’s a proactive, holistic approach I’ve witnessed implemented across diverse global landscapes. From the meticulously managed rice paddies of Bali, showcasing sustainable irrigation, to the ambitious reforestation projects in Costa Rica, it’s about achieving a harmonious balance between human activity and ecological preservation.

Key elements often include:

Pollution Prevention & Control: This goes beyond basic effluent treatment. In many developing nations, I’ve seen innovative waste-to-energy projects turning agricultural waste or landfill material into renewable energy, minimizing pollution and creating economic opportunities. Conversely, advanced nations utilize sophisticated air quality monitoring and control systems for industrial emissions, exceeding regulatory standards.
Biodiversity Conservation: Beyond post-project enhancements, proactive biodiversity strategies are crucial. In the Amazon, I’ve observed indigenous communities employing traditional techniques alongside modern science for sustainable forest management, maintaining biodiversity hotspots. In contrast, urban green spaces in densely populated cities like Singapore demonstrate how even limited areas can be carefully planned to maximize biodiversity through strategic planting and habitat creation.
Sustainable Resource Management: This encompasses water management, where efficient drip irrigation systems in arid regions of Morocco significantly reduce water consumption, and responsible forestry practices, such as those employed in Scandinavian countries, where sustainable logging maintains forest health and productivity over generations. I’ve seen examples of circular economy models in several European nations, minimizing waste and maximizing resource utilization.
Climate Change Mitigation & Adaptation: From carbon capture projects in Iceland to coastal protection schemes in the Netherlands, effective environmental management actively addresses climate change. Many initiatives focus on renewable energy integration, showcasing successful transitions from fossil fuels to solar, wind, and geothermal energy sources.

Successful environmental management isn’t a one-size-fits-all solution. It demands context-specific strategies, adapting to the unique environmental and socio-economic realities of each region. The common thread is a commitment to long-term sustainability, incorporating technological innovation, community engagement, and robust regulatory frameworks.

What are the environmental impacts of hotels?

As a seasoned traveler, I’ve seen firsthand the environmental footprint of hotels. It’s not just about the obvious air pollution from fossil fuel use in heating and powering the building, or the vehicle emissions from guest transport. Consider the significant water consumption involved in laundry, pools, and guest room amenities. Many hotels lack robust water conservation measures. Noise pollution, especially in busy tourist areas, can be considerable, disrupting local ecosystems and impacting sleep quality for both guests and residents. Furthermore, the sheer volume of waste generated—from food scraps and toiletries to cleaning supplies and linens—is a major concern, often ending up in landfills. The use of single-use plastics is also a huge issue. Sustainable hotels are increasingly prevalent, but discerning travellers should look for certifications and initiatives demonstrating commitment to energy efficiency, waste reduction, and responsible sourcing of products.

Beyond immediate impacts, the construction of hotels themselves can involve habitat destruction and the use of energy-intensive materials. The carbon footprint extends throughout the supply chain, encompassing everything from furniture manufacturing to food procurement. Ultimately, choosing eco-conscious hotels and adopting responsible travel practices minimizes these impacts.

How to make a hotel more environmentally friendly?

As a seasoned traveler, I’ve noticed some hotels are truly committed to sustainability, while others lag behind. Here’s a more detailed look at making hotels eco-friendlier, beyond the basics:

Reduce Plastic Use: Go beyond eliminating single-use plastics. Consider bulk dispensers for toiletries, reusable water bottles for guests (with a filling station), and biodegradable packaging for amenities.
Sustainable Food Sourcing: This goes beyond just “changing the menu.” Prioritize locally sourced, seasonal produce, reduce food waste through smart ordering and composting, and consider partnering with local farms – it’s a win-win for the hotel and the community.
Water Conservation: Low-flow showerheads and toilets are a start. Install smart water meters to monitor usage and identify leaks. Educate guests about water conservation with clear signage.
Eco-Friendly Cleaning: Opt for plant-based, biodegradable cleaning products. This is crucial not just for the environment but also for the health of staff and guests. Consider using microfiber cloths to reduce chemical usage.
Energy Efficiency: Smart thermostats, LED lighting, and energy-efficient appliances are essential. Encourage guests to participate by providing clear instructions on energy-saving measures.
Rooftop Gardens & Green Spaces: These aren’t just aesthetically pleasing; they improve insulation, reduce stormwater runoff, and can even provide fresh produce for the hotel’s kitchen. Consider vertical gardens to maximize space.
Linen Reuse Programs: Clearly communicate the environmental benefits of reusing linens. Offer incentives like discounts or donations to charity for guests who opt-in.
Sustainable Washroom Practices: Install low-flow faucets and water-efficient toilets. Provide refillable soap and shampoo dispensers. Consider using recycled paper towels.
Carbon Offsetting: Invest in carbon offsetting projects to neutralize the hotel’s carbon footprint. Transparency about these initiatives builds trust with environmentally conscious travelers.
Guest Education & Engagement: Provide clear and informative signage about the hotel’s sustainability efforts. Highlight guest participation opportunities and showcase the positive impact of their choices. A well-designed sustainability report builds credibility.

Remember: Effective sustainability initiatives require a holistic approach, involving all stakeholders – from management to staff to guests.

What are 5 examples of environmental?

Five key environmental factors significantly impacting our lives and shaping the landscapes we explore are air quality, water resources, climate patterns, soil composition, and natural vegetation/landforms. Think about the crisp, clean air of the Swiss Alps versus the smog-choked streets of Delhi – that’s a dramatic difference in air quality affecting respiratory health and overall well-being. Similarly, access to clean water varies wildly; from the pristine glacial meltwater feeding a mountain stream in Patagonia to the contaminated water sources found in some developing nations, impacting everything from hygiene to agriculture.

Climate plays a huge role; the arid deserts of the Sahara present vastly different challenges to survival compared to the lush rainforests of the Amazon. This dictates the types of plants and animals that thrive, and consequently, how human populations adapt and interact with their surroundings. Soil composition also influences local ecosystems and agriculture; fertile volcanic soil in Indonesia supports rich biodiversity and abundant harvests, while impoverished soils in parts of Africa limit agricultural potential and lead to food insecurity.

Finally, the natural vegetation and landforms – from towering mountain ranges in the Himalayas to sprawling savannahs in Africa – create unique ecological niches. These features profoundly influence the distribution of human populations, the development of unique cultures, and even the architectural styles found in different regions. Consider the unique adaptations of the people of the Andes, built on a foundation of understanding their high-altitude environment. Understanding these five environmental factors is crucial for responsible travel and appreciating the fragility and diversity of our planet’s ecosystems. The more you explore, the more you see how intricately connected we all are to our environment.

What are the three environment friendly practices?

Having traversed the globe, I’ve witnessed firsthand the fragility of our ecosystems. Three crucial, environmentally friendly practices stand out: Firstly, championing recycling and reuse – transforming waste into resources is paramount. Think of the ingenious upcycling projects I’ve seen in remote villages, turning discarded materials into beautiful and functional objects. This aligns perfectly with the 3Rs: Reduce consumption at the source, Reuse items creatively extending their lifespan, and Recycle what remains responsibly. I’ve seen firsthand the difference efficient waste management makes in communities, from cleaner streets to healthier waterways. Secondly, fostering sustainable environmental management is vital. Consider the innovative water harvesting techniques I’ve observed in arid regions – transforming limitations into opportunities. Implementing sustainable practices isn’t just about protecting nature; it’s about building resilient and thriving communities. Finally, effective internal awareness campaigns are essential. Educating communities, whether through local initiatives or global collaborations, is key. I’ve seen the power of simple educational programs, transforming casual disregard into passionate environmental stewardship. This creates a ripple effect, influencing consumption patterns and promoting lasting change.

How to get people interested in sustainability?

Getting people stoked about sustainability? Think less preachy, more “let’s explore!” Instead of lecturing, equip them with practical knowledge. Imagine hitting a killer trail – you wouldn’t want to be unprepared, right? Sustainability’s the same.

Empower them with knowledge, not guilt. Share resources that go beyond the basics. Think interactive guides on your website, like a “Leave No Trace” checklist for everyday life. Explain how your product’s lifecycle minimizes impact – from sourcing materials to end-of-life options.

Interactive website tutorials: Create short, engaging videos demonstrating eco-friendly practices related to your products. Think of it as a trail guide for sustainable living.
Packaging as an educational tool: Don’t just tell them to recycle; show them how. Include clear, concise recycling instructions and even explain the materials used and their recyclability. It’s like including a map to the next campsite.
Partner with outdoor organizations: Collaborate with groups promoting responsible recreation. This builds trust and creates a shared sense of adventure – working together to protect our planet is the ultimate expedition.

Highlight the adventure: Sustainability isn’t about deprivation; it’s about preserving the places we love to explore. Show how choosing sustainable products helps protect wilderness areas, cleaner air for better hikes, and healthier waters for kayaking. Frame it as a shared mission, a journey towards a better outdoor experience for everyone.

Showcase the impact: Quantify your sustainability efforts. For example, “By choosing this product, you’re helping to conserve X amount of water/reduce carbon emissions by Y.” This adds a tangible, adventurous aspect.
Inspire action: Suggest small, achievable steps. Don’t overwhelm people with huge changes. Start with easy wins, like reducing single-use plastics or choosing reusable gear. It’s like tackling a smaller peak before aiming for the summit.

How important is sustainability to hotel guests?

Sustainability is no longer a niche concern for travelers; it’s a major factor influencing booking decisions. My years on the road have shown a clear shift: guests actively seek out hotels demonstrating a genuine commitment to environmental responsibility. This isn’t just about a green logo; it’s about tangible actions.

What matters to eco-conscious travelers? It’s a multifaceted issue.

Reduced water and energy consumption: Hotels using efficient fixtures and renewable energy sources score big points. Look for details like low-flow showerheads and solar panels.
Waste reduction and recycling programs: Visible and effective recycling initiatives, alongside efforts to minimize single-use plastics, demonstrate a proactive approach.
Locally sourced food and amenities: Supporting local farmers and producers reduces the carbon footprint associated with transportation and often leads to higher quality, more flavorful experiences.
Commitment to fair labor practices: Sustainability extends beyond environmental concerns. Guests are increasingly interested in hotels that treat their employees fairly and ethically.

Hotels embracing these practices gain a competitive edge. They attract a loyal clientele willing to pay a premium for a responsible travel experience. Moreover, it’s not just about attracting new guests; it fosters stronger brand loyalty among existing customers. The positive publicity generated by sustainable initiatives can be invaluable.

Beyond the basics: Some hotels go above and beyond. I’ve personally experienced hotels partnering with local conservation organizations, offering carbon offsetting options, and implementing robust biodiversity programs on their grounds. These initiatives resonate deeply with environmentally aware travelers.

The bottom line: Sustainable practices are no longer a “nice-to-have” but a “must-have” for hotels aiming to thrive in today’s travel market. It’s about more than just environmental responsibility; it’s about creating a superior, more meaningful guest experience.

What are the reasons hotels should be environmentally friendly?

As an avid adventurer, I see the benefits of eco-friendly hotels going far beyond a simple green label. It’s about preserving the incredible environments I explore.

Reduced Carbon Footprint: Means cleaner air for those epic hikes and breathtaking views unmarred by smog.
Support Local Community: Often translates to more authentic experiences, supporting local guides, artisans, and businesses that truly understand the area, enriching my trips.
Healthier Environment: Crucial for my well-being. Clean water sources are essential, and a healthy ecosystem means vibrant wildlife to witness during my adventures.
Unique Experience: Eco-lodges often offer unparalleled access to nature – think secluded cabins near pristine waterfalls or sustainable jungle retreats. It’s about immersive, responsible travel.
Sustainable Practices: This is key. It’s not just about recycling; it’s about hotels investing in renewable energy, reducing water consumption (essential when backpacking in remote areas!), and using locally sourced, sustainable materials. This is responsible tourism in action.
Environmentally Friendly Activities: Hotels can often offer guided eco-tours, nature walks, and opportunities to learn about conservation efforts – making my trip more educational and impactful.
Cost Savings (Long-Term): While some eco-friendly options might have a higher upfront cost, the long-term benefits for the environment translate into a more sustainable tourism industry, safeguarding the destinations I love for future generations.
Increased Demand from Travelers: This is driving innovation. More eco-conscious hotels mean more choices for travelers like me who prioritize responsible exploration.

Bonus Tip: Look for certifications like LEED or Green Globe when choosing eco-friendly accommodations to ensure they meet genuine sustainability standards.

Consider the location: Does the hotel minimize its impact on its surroundings? Proximity to wilderness areas, access to hiking trails, minimal car dependency – all contribute to a lower-impact trip.
Check their waste management: Do they actively compost, recycle, and reduce waste? These practices directly impact the preservation of the natural beauty I seek on my travels.

What are the environmental impacts hospitality industry?

As an avid hiker and outdoor enthusiast, the hospitality industry’s environmental footprint really hits home. I’ve seen firsthand the impact of unsustainable practices – from overflowing landfills near popular resorts to the depletion of water resources in areas with high tourist density. Think about it: hotels, resorts, and restaurants consume massive amounts of water for cleaning, landscaping, and guest use – often sourced from already stressed local aquifers. The energy consumption for heating, cooling, and powering these establishments is huge, contributing significantly to greenhouse gas emissions. Add to that the mountains of single-use plastics, food waste, and other refuse generated daily, and you get a pretty bleak picture. It’s a significant contributor to carbon emissions, deforestation (for building materials and expanding resorts), and biodiversity loss due to habitat destruction and pollution. We need to see more sustainable practices like rainwater harvesting, renewable energy adoption, and a serious reduction in single-use plastics to protect the very environments that draw us outdoors in the first place.

For example, I recently saw a resort using greywater recycling for irrigation – a brilliant solution that minimizes water usage. But sadly, it’s still a rare sight. Similarly, many hotels are finally switching to energy-efficient appliances and implementing waste reduction programs, proving that change is possible. It’s crucial for the industry to accelerate these efforts to minimize its negative impact on the natural world, not just for future generations, but for the preservation of the very landscapes that make adventure travel so rewarding.

What are the 5 steps in environment management?

Navigating the environmental landscape, much like exploring a new continent, requires a strategic approach. My expeditions have taught me the importance of a structured plan, and environmental management is no different. Think of it as a five-stage journey:

Environmental Policy: This is your compass, setting the overall direction. It’s crucial to define clear environmental objectives, just as I meticulously planned my routes. A well-defined policy will guide your actions and commitments, ensuring you stay on course, minimizing your impact and maximizing positive contributions. Think of it as charting your course before setting sail.
Planning: This stage involves mapping your route – identifying potential environmental impacts, both positive and negative. Consider it like studying maps and journals before embarking on a challenging trek. This includes identifying specific areas requiring attention, setting targets, and determining the resources you’ll need. Effective planning is essential for efficient resource allocation and successful navigation.
Implementation: This is where the real adventure begins – putting your plan into action. This involves implementing programs, training staff, and establishing procedures. Like establishing a reliable camp, a well-structured implementation process will ensure a smooth, efficient journey toward your objectives.
Checking and Correction: Regular check-ups are crucial, much like monitoring weather patterns and supplies during an expedition. This involves monitoring your progress, identifying deviations from your planned route, and implementing corrective actions. This ensures you stay on track and adjust your course as needed.
Management Review: This is the post-expedition analysis, reviewing your successes and failures. This is a crucial step for continuous improvement and learning from both triumphs and setbacks. This reflective process, similar to documenting my experiences, allows for adjustments in future strategies.

Remember: Like any great journey, environmental management requires adaptability and a deep respect for the environment. The journey may be challenging, but the rewards—a healthier planet—are well worth the effort.

What is environmental sustainability in hospitality industry?

Sustainable hospitality, for me, means hitting the trails and knowing the lodge I’m staying at isn’t trashing the very environment I’m exploring. It’s about minimizing impact, not just minimizing waste. That means efficient energy use – think solar panels powering my cabin lights, not just turning off the lights when I leave. Water conservation is key, especially in arid regions – low-flow showers mean more water for the river I’m rafting down tomorrow. Sourcing local, organic food cuts down on transportation emissions and supports local communities – that farm-to-table dinner tastes even better knowing it’s supporting the economy *and* the environment. Responsible tourism goes beyond the basics; it’s about respecting wildlife, supporting conservation efforts, and leaving no trace. I’m talking about eco-lodges that actively participate in habitat restoration, educate guests about the local ecosystem, and minimize their carbon footprint. It’s all about ensuring future generations can enjoy the same stunning landscapes and thrilling adventures I’m experiencing now.

How do you start a sustainability strategy?

Sustainable travel is more than just a trend; it’s a necessity. Creating a personal sustainability strategy for your adventures requires a thoughtful approach, much like building a successful business plan. Think of it as a journey, not a sprint. Here’s how to map your route to responsible exploration:

Do your research: Before even booking that flight, delve into your destination’s environmental and social landscape. Research sustainable tourism initiatives, local conservation efforts, and potential challenges. Websites like Responsible Travel and the Global Sustainable Tourism Council offer invaluable resources. Understanding the unique ecological footprint of your destination helps tailor your approach. This isn’t just about finding eco-lodges; it’s about understanding the cultural context of sustainability in that specific location.
Assess your current travel footprint: Calculate your carbon emissions from past trips. Many online carbon calculators can help. Analyze your travel habits: flights, accommodation choices, transportation methods, and consumption patterns. This honest self-assessment forms the baseline for setting achievable goals. Remember that even small changes add up over multiple trips.
Set realistic goals: Don’t aim for perfection overnight. Start with one or two specific, measurable, achievable, relevant, and time-bound (SMART) goals. For instance, “Reduce my carbon footprint by 10% on my next trip by choosing direct flights and offsetting emissions” or “Support locally owned businesses on 75% of my next trip”. Be ambitious, but also realistic to maintain motivation.
Identify actionable steps: Translate your goals into concrete actions. This might involve choosing eco-friendly accommodation (consider homestays or locally-owned guesthouses), utilizing public transport, minimizing waste (packing reusable water bottles and shopping bags), consuming local food, and supporting local communities through ethical tourism activities. Researching tour operators committed to responsible practices is crucial.
Put your strategy into action and adapt as needed: This is the adventure part! Document your journey and track your progress. Embrace flexibility. Unforeseen circumstances might arise, requiring adjustments to your plan. Learning from each trip enhances your future sustainable travel strategies. Consider using a travel journal to note successes and challenges, allowing for continuous improvement.

Remember: Sustainable travel isn’t about eliminating travel, but about minimizing its negative impact and maximizing its positive contributions. It’s about experiencing the world responsibly, preserving its beauty for future generations and fostering a positive impact on the local communities you visit.

What are environmental management practices?

Environmental management practices (EMP) aren’t just some dusty corporate policy document; they’re the lifeblood of responsible travel and sustainable business. Think of it as the invisible infrastructure supporting eco-tourism – the unseen hand ensuring your trip to the Amazon doesn’t leave a bigger carbon footprint than a jumbo jet. It’s about minimizing a company’s impact on the planet, from resource use to waste disposal.

What exactly does this entail? It’s a multi-faceted approach encompassing:

Waste management: From proper recycling programs in hotels to reducing single-use plastics on safari tours. I’ve seen firsthand the difference responsible waste management makes – pristine beaches in Bali versus overflowing landfills in other parts of Southeast Asia.
Energy efficiency: Solar panels powering lodges in the Andes, or eco-friendly transportation options like electric buses in national parks. The impact is not just environmental but enhances the experience – think of the quiet electric boat ride through a mangrove forest, far superior to the noisy gasoline-powered alternative.
Water conservation: Rainwater harvesting systems in arid regions, or low-flow showerheads in lodges. Water scarcity is a real issue in many of the world’s most beautiful places, and responsible water management is crucial.
Pollution control: Minimizing emissions from vehicles and generators, implementing responsible sewage treatment, and preventing spills. I’ve seen firsthand the devastating impact of unchecked pollution on coral reefs – a stark reminder of why EMP is essential.

Effective EMP isn’t just about ticking boxes; it’s about a fundamental shift in mindset. It’s about integrating environmental considerations into every aspect of a business, from design and construction to daily operations. Ultimately, successful EMPs translate into a more enriching and sustainable experience for both the traveler and the environment.

Montabon et al. (2007) highlight the importance of firms actively monitoring and managing their environmental impact. This active monitoring and adaptive management are key – it’s not a one-size-fits-all solution, but rather a continuous process of improvement.

What are the four main types of environmental management?

As an experienced traveler, I’ve seen firsthand the impact of various environmental management approaches. Regulatory Environmental Management is crucial; it’s the framework of laws and permits ensuring responsible resource use – think about national parks needing permits for even camping, or limitations on fishing to protect endangered species. Compliance is key, and varies widely from country to country, impacting travel planning.

Ecosystem-Based Management takes a holistic view, focusing on the interconnectedness of natural systems. This is critical in fragile environments like coral reefs or alpine meadows. It’s reflected in responsible tourism practices like minimizing impact, using local guides familiar with environmental sensitivities, and choosing eco-lodges. Seeing this in action enriches travel experiences.

Risk-Based Environmental Management prioritizes identifying and mitigating potential environmental harm. This might mean avoiding areas prone to landslides or wildfires, or choosing travel options minimizing carbon footprint. Informed decisions are essential here, requiring pre-trip research and consideration of local environmental issues. This makes for safer and more mindful trips.

Corporate Environmental Management, while less directly visible to tourists, significantly impacts the experience. Choosing companies committed to sustainability – airlines offsetting carbon emissions or hotels implementing waste reduction programs – contributes to responsible travel. Looking for eco-certifications can help identify such businesses.

What is one way that you can start to share sustainability with guests?

Get guests stoked about eco-adventures! Share trail maps highlighting local flora and fauna, emphasizing responsible wildlife viewing. Offer guided hikes focusing on sustainable practices, like Leave No Trace principles. Provide reusable water bottles and encourage refilling stations, reducing single-use plastic waste. Partner with local conservation groups for guest volunteering opportunities, like trail maintenance or river cleanups. Showcase sustainable certifications (e.g., LEED, Green Globe) and highlight the hotel’s carbon footprint reduction efforts – maybe even a cool infographic on energy savings from solar panels or efficient heating systems. Reward eco-conscious actions with discounts on future stays or locally sourced goodies. Offer bike rentals for exploring the area sustainably. A fun sustainability challenge during their stay—completing a nature scavenger hunt or identifying local bird species— could be a big hit.